New designation to boost Indiana grape, wine sales

Indiana grape growers and wine makers are getting a big boost from their industry.

Nearly 5,000 square miles of grape growing terrain in South-Central Indiana have been designated as an American Viticultural Area.

The AVA designation puts grapes grown and wines made in that area on the same level as top ranked wine areas around the country.

“This is something that is done for the long term. It’s something for your children and grandchildren. It’s a rural economic development, the wine is a value added product,” said Jim Butler with Butler Winery.

An AVA award is based on characteristics of a region like soil type and climate.

The system is similar to one used in France to determine the origin of a wine.

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