It’s official: Verizon named title sponsor of IndyCar

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INDIANAPOLIS (March 14, 2014) – Get ready for the Verizon IndyCar Series.

IndyCar announced Friday that Verizon would become the racing series’ title sponsor. The multi-year agreement pairs the motorsports series with a company known for cutting-edge technology.

In a news release, IndyCar said Verizon’s technical expertise will help “activate programs that will benefit the fans, the series, teams, commercial partners and race venues.”

The partnership includes “significant upgrades” the network coverage to the Indianapolis Motor Speedway, short- and long-term enhancements to Race Control, the addition of pit lane monitors and enhanced connectivity for fans at IndyCar events.

Verizon is no stranger to the IndyCar Series; the company has been an official partner for four years and is the primary sponsor of Will Power’s No. 12 Team Penske car. Verizon will also expand its Team Penske affiliation by sponsoring a second car driven by Juan Pablo Montoya for at least eight races.

The IndyCar season kicks off March 30 in St. Petersburg. The schedule features 18 races, including 12 on road and street courses and six on short ovals and superspeedways. The 98th Running of the Indianapolis 500 is set for May 25.