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Pay $100 and get unlimited Olive Garden for 7 weeks

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Photo courtesy of Darden

(September 8, 2014) – Olive Garden introduces its first-ever “Never Ending Pasta Pass” —  which, for $100, gives the pass holder the right to consume all of the pasta, salad, bread and Coca-Cola branded soft drinks that they can stuff down for seven weeks.

You’ll need to act fast though to capitalize on the deal!

According to USA Today, only 1,000 of these passes will be sold.

The passes go on sale today, Monday, at 3 p.m. ET online via the Olive Garden web site.

“What we’re trying to do is get some attention,” says Jay Spenchian, executive vice president of marketing. “It’s sure to provoke a reaction.”