Gyms offer specials, try to retain members with New Year’s resolutions

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It’s that time of year when freshly resolved faces show up at area gyms.

“We do expect a lot of resolutions coming in, people wanting to make that change,” said Pike YMCA Wellness Director Katie Romanowski.

She said the number one challenge people face is finding time to work out, so committing to small goals is a good way to start.

“It’s making that commitment and that accountability and knowing what your goal is,” Romanowski said. “If we’re sitting on the couch watching TV, there’s three minutes between segments where we could be doing something. Or maybe you don’t watch that show that day and you come into the Y and take a kickboxing class.”

She said another common reason people ditch their resolutions by March is money. Many Indianapolis gyms and fitness centers are offering specials for the first couple of weeks of 2013.

The Pike YMCA is waiving the enrollment fee and offering 45 minutes of free personal training through Jan. 16. Fitness classes and child watch are included in the membership, which is valid at all 10 Indianapolis locations.

Lifetime Fitness is also waiving the initiation fee and offering a health evaluation as well as a one-on-one training session. Planet Fitness and Gold’s Gym offer memberships as low as $9.95 per month but both require a one-time processing fee.

No matter the price, experts said setting specific and realistic goals is key. Romanowski said it’s also important to learn about overall health and wellness.

“We can all hop on a treadmill, but if we’re hopping a treadmill and we don’t know the nutrition part behind it, the calories in and the calories out, it’s not going to help us reach our goals,” Romanowski said.

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5 comments

  • ClanSmokeJaguar

    I've been working out consistently for 22+ years. I've been a personal trainer and group fitness instructor for over a decade.

    The #1 reason, in my never so humble opinion, the new years resolutioners give up is because maintaining a healthy body is hard work. Combine that with false expectations and you'll see half of the new comers drop off after six weeks. By April, you'll see a fraction of the newcomers still at the gym.

    Gyms need to immediately hammer in the idea that a) You need at least 30 minutes of good cardio, 3 times a week and with a change in diet, don't expect to see results for many weeks.

    Otherwise all these new years resolutioners do is take up equipment from the die hards like myself.

  • Michael Holman

    I noticed the YMCA did not disclose monthly fees, that's because they base it on your salary. So for those of us fortunate ones that have jobs, it costs more. Maybe you could pose the question as to why? Why are potential and current members penalized with higher fees because they have employment, and for those who don't have employment end up paying some where along the lines of $5.00 a month? Sounds like discrimination to me? Joining a facility is an option, not something that is owed to people. If it is not in your budget, then live within your means and do exercises at home. Seems like a no-brainer to a tax paying, hard working, law abiding citizen to me.

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