INDIANAPOLIS, Ind.—The Indianapolis Colts, in partnership with the American Cancer Society, have once again dyed the canal pink in support of Breast Cancer Awareness Month.
Sponsored by Pools of Fun, the team hosted the “Pinking of the Canal” Friday for the third consecutive year. Indianapolis Colts Vice Chair and Co-Owner Kalen Irsay was joined by Indianapolis’ First Lady Winnie Ballard to pour the pink dye into the canal.
“The Pools of Fun family lost a precious member to breast cancer several years ago and we are determined to do what we can to fight this disease as a tribute to her,” said Tim Colon, Pools of Fun President. “By supporting the Pinking of the Canal event it is our hope that we can continue to raise awareness and funding to fight this terrible disease.”
The Colts will continue their support by dedicating their Oct. 6 game against the Seattle Seahawks to Breast Cancer Awareness. The team will host game day activities to recognize survivors and engage their fans in the cause. Game day elements include:
- Large Pink Ribbon held by 75 Breast Cancer Survivors during the national anthem
- Run-out tunnel formed by 50 Colts Season Ticket Holders who are currently battling or have survived breast cancer
- Special edition flag carried by Blue and signed by, or in memory of, breast cancer survivors
- Honorary Coin Toss Captain and 12th Man Fan of the Game from the IU Simon Cancer Center
- National Anthem sung by a Breast Cancer Survivor
- Special Edition “Pink” Cover for the Scout Gameday Program
- Colts Cheerleaders and Blue in Pink Attire
- Pink Ribbon Passout, provided by Zeta Tau Alpha
- Special Edition Pink Colts T-shirts for Sale by the Indianapolis Colts Women’s Organization (proceeds benefit the IU Simon Cancer Center)
- Large Inflatable Pink Ribbon in the American Family Insurance Touchdown Town, provided by Indiana University Health