Budweiser’s touching new ad uses adorable puppy for sobering message

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(Sept. 23, 2014) – A new Budweiser ad is getting quite the buzz for its unconventional approach to the age old “don’t drink and drive” message.

The 60-second spot promotes responsible drinking and chronicles the relationship between a man and his yellow lab.

After the man leaves for a night out with some friends, the dog waits anxiously for him to return home. And he continues to wait for an excruciating amount of time!

Watch it here:

So, remember, folks: don’t drink and drive… and never leave your pet’s side again!