This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

INDIANAPOLIS, Ind. (July 1, 2015) – Summer is here, bringing hot temperatures, high UV rays, and for some sunburned skin from a dangerous summer fad called sunburn art.

“It is intense sunburn, which increases your risk for melanoma which is the most deadly of the skin cancers,” says Dr. Christopher Obeime, a dermatologist with St. Vincent Health.

People are using sunscreen to draw designs and logos on their body before going out into the sun.  They aim to get severe sunburns to achieve the dangerous art.  Dermatologists say this fad can increase your risk for melanoma by 50% and can make your skin age faster.

“The collagen gets fragmented and gets old, it looks like old skin. The more sun exposure you have the sooner your skin gets the changes that we are talking about,” says Obeime.

Doctors recommend that everyone wears SPF 30 sun block while spending time outdoors and reapply when you are sweating or have gone into the water.  Dermatologists say the spray does not cover exposed skin as well as the creams.

“You don’t need to have SPF 100; if you apply 30 SPF and you apply it correctly with reapplication as needed. I think you are doing just as good of a job as if you are applying 100 SPF,” says Obeime.

According to the American Cancer Society an estimated 73,000 new cases of invasive melanoma will be diagnosed in the United States in 2015, leading to around 10,000 deaths.  Melanoma accounts for less than two percent of skin cancer cases, but the vast majority of skin cancer deaths.  Proving sunburns and sun safety is not something to play around with.

“I think it goes with the mentality that people believe this won’t happen to me. Because more than two intense sun burns increases your chances for melanoma by 50%,” says Obeime.